author: hyperarts
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no, you don’t have to be a ux researcher to conduct a (good) user interview
small startup with no ux researcher on staff? here’s why user interviews are worth doing anyway – and tips on how to get started. spend enough time in startup land and you’ll stumble upon one of the holy commandments of saas (software as a service) businesses: thou shalt talk to your users early and often.…
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perfect sat scores aren’t the only ones worth celebrating
i’ve spent every summer of the last 15 years leading groups of bleary-eyed, dubious-faced teenagers on the epic journey that is an sat boot camp. with college applications on the horizon, and the number of sat takers rising, summers can be grueling times of intense study. recognizing the immense pressure they’re up against, i aim…
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why we should all embrace english language learners
from berkeley’s position as the nation’s first sanctuary city to san francisco’s recent high ranking on immigrant integration in the new american economy’s cities index, the bay area (home to magoosh hq) has long been known as a beacon of inclusivity. when it comes to our attitudes towards language learners however, our promise of welcome…